A couple of weeks ago the Japanese Society for Rights of Authors, Composers and Publishers (JASRAC) wrote to YouTube complaining about the burden of requesting takedown of copyrighted content via the DMCA. The letter also requested that YouTube “take provisional measures … in order to prevent illegal uploads of audio-visual works, which copyrights are neither owned by the persons posting the works on the website themselves nor licensed by right owners”. including:
1. Indicate on the top page of the YouTube website, in Japanese, that “Posting or uploading audio-visual works, which copyrights are neither owned by yourselves nor licensed by right owners, is illegal, and such act may impose you civil and/or criminal liability.” 2. Register the names and addresses of those users making uploads and to keep such records. 3. Terminate the user accounts of those who illegally uploaded audio-visual works deleted on and after June 2006 upon our requests and to not allow them to make further uploads
In my opinion the requests are reasonable enough. The onus to monitor its content can stack up on a content owner. I think there is effort invovled from both sides. Word is that YouTube are responding to the request, but I have yet to see what their response is. I suspect they will require a database of copyrighted content that they can filter against. Does the content industry have this to offer?